Since its release, Ive been a fan of Google+. The fact that its creator is the preeminent search leader is reason enough for any SEO/Social Media enthusiast to take this network seriously. Per photos, there are many resources for business owners and the everyday user to take advantage of, specifically from the perspective of search engine optimization.
Before you upload… Whether you are an Adobe Photoshop or Lightroom person, take full advantage of the metadata-writing capacities each has. In Photoshop, go to “File”, then “File Info…”, then complete all the available fields appropriate to your photo. In Lightroom, you can do this en masse. In the “Library” section, click “Sync Metadata”, then proceed with all appropriate fields. Supplying your imagery with these meta descriptors will carry through once uploaded to Google+ and will enable them to be better understood by search bots.